Guillermo López García holds a PhD in Audiovisual Communication (2002) from the University of Valencia, where he has served as Associate Professor of Journalism since 2008. Most of his research focuses on political and online communication.
He coordinates the R&D Group Mediaflows, financed by Spain’s Ministry for the Economy and Innovation, during its 2014-2016 project (CSO2013-43960-R) and will continue to do so for the 2017-2020 project (CSO2016-77331-C2-1-R). This project, fruit of the convergence of the two aforementioned research areas, focused on the analysis of communication flows among political parties, the media and citizens in processes of political mobilization. He also directs the Valencian Digital Media Research Group, which has developed three pioneer research projects on mapping digital media in the Valencian Community (). Every year since 2009, he has coordinated a Conference on new trends in digital communication, and he heads the academic journal Dígitos, founded in 2015. He has authored or edited 12 books and numerous articles and book chapters in various scientific publications.
He has served as visiting researcher in the universities of Virginia, Mainz, Paris 8 and Paris 12, the Austral University of Chile and the National University of Cordoba, and as visiting professor in master’s and PhD courses at the University of Miguel Hernández in Elche (Valencia), the Jaume I University, the University of Zaragoza, the University of Playa Ancha (Chile), the University of La Frontera (Chile), Universidad Modelo (Mexico), the Federal University of Bahia (Brazil) and the National University of Cordoba (Argentina).
Regarding his professional experience in the media, Lopez has co-edited the website La Página Definitiva since 2000. He works with various media outlets, including the daily Levante-EMV, for which he is a weekly columnist. Lastly, since 2015 he has directed and hosted a weekly television program called Halcones y palomas, which focuses on current politics and is broadcast on Levante TV, a channel in the greater metropolitan area of Valencia.